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DIGITAL

Assam Tourism
OVERVIEW

A proposal for Assam Tourism to revamp its current website with the design process of making the website more interactive and highlighting the regional design element within it

To provide convenient, traveler-centered information, we accommodated cultural differences by integrating an interactive and easy-to-use map. We structured the content hierarchy and used appealing copylines, while exploring various regional patterns to develop graphics and a color palette that embodied Assam's diversified tradition. The website design was developed in tandem with the graphics of the region's tribes and culture to facilitate user experience.